Pre-production

Location:

We decided to film our opening title sequence at my house as we feel that it created the right setting for our character Daisy. The house is a typical family house; semi-detached in the suburbs of London. The rooms we shoot in are a bedroom and the kitchen. The bedroom was big enough to offer us space to film and we re-arranged it with clothing and belongings of Daisys' in order to make it feel like her own room. When we filmed in the kitchen, we felt it was the right setting for Daisy to have an argument in with her brother, Jason about what she was wearing. It is here we see him acting like the older and wiser brother.

Exterior



Daisy's bedroom (though not set up with her belongings and clothes)



The kitchen


Costume and Make-up


Our cast only consists of two characters:
-Daisy: the main character.
-Jason: Daisy's brother.

We decided to base Daisy on some of the more rebellious charcters from both TV Drama and Film. Here are some of our main influences:

Jenny from TV show 'Gossip Girl':



Anna from 'Freaky Friday':



So taking inspiration from the characters above we created Daisy's rebellious, rock chick, grunge look:


As you can see from the characters above, both Daisy, and Jenny from 'Gossip Girl' wear dark and heavy eye make up with messy, untamed hair.

Ellie, Kate and I wanted Daisy's older brother to look more like the typical, normal boy. We decided to dress Jason in a plain white top:

Development of ideas

The first time we shot our opening title sequence, we had put together a story about a 15 year old girl called Cassie. It showed her getting ready for school in the morning. From the setting of the girls room, we can tell that she is quite girlie, but not over girlie. From her clothes, we can tell that she is cool and laid back; she throws on jeans, a t shirt and ballet pumps. In our film, we portray the girl as laid back and popular. This we can tell through her clothes, room style and the music which she plays. The girl is called Cassie, although the audience are not told this. She lives in the suburbs of London, in a middle-class, average home, which can be seen in the establishing shot.

When we looked at our footage of what we had filmed, we realised that there were many faults with it. These issues included problems with lighting and continuity, sound was muffled and we had broken the 180 degree rule. We decided that it would be best to create a new title sequence, reshoot and edit it.

We took our inspiration from films such as 'Legally Blonde' and 'Pretty in Pink' and decided to create a montage sequence of a girl getting ready. We called our film 'Chasing Daisy.'

We decided to change the story and made it about a slightly older girl than Cassie and named her Daisy. By looking at the way Daisy dresses, her make-up and the state of her room, it is clear to see that Daisy is quite a rebellious teenager. The opening title sequence shows Daisy getting up late in the afternoon and this is made clearer when we see that she opens her front door to her friends and it is dark outside. As she is getting ready, the shot cuts to one of her two friends waiting for her. It is clear that Daisy has been asleep for most of the day and is preparing to go out.

During the filming process, Ellie and Kate took on the role of directing and filming the sequence together with Ellie making an appearence in the film. I acted in the film.

During the editing process, I took on the role of editing the film together, Ellie took on the role of creating the titles and Kate took on the role of creating the music on Garageband.

Though it took us another two times to get out final footage for 'Chasing Daisy' we learned from our mistakes each time and managed to create our final product

Shot list for 'Chasing Daisy'

Research for opening title sequences

We researched opening title sequences which related to the genre of our film. We found some similarities in editing
techniques, characters, dialogue and misenscene as well as some differences.

Pretty in Pink


Freaky Friday


Legally Blonde

Targeting and attracting audiences

We are aiming our film to attract the teenage age group 13 to early twenties. We feel that young adults could really relate to the character we have created and find similarities in themselves to the character we portrayed in our film. The main character Daisy is going through similar issues and problems as real teenagers who may come across in their lives at this age. Her rebellious and outgoing character is a phase that all teenagers go through and therefore, we think that this will really help to attract the teenage audience and help them to deal with their individual lives.

Introduction

For our AS Media Coursework we need to create a two minute opening title sequence for a new feature film. This includes the processes of development, production and distribution. We are going to look at opening title sequences of films in the similar genre to the one we are hoping to create